
The Cash Reserve Strategy That Keeps You Alive
March 15, 2026
|By Tanner Sherman, Managing Broker
I have been broke with a full portfolio. Units rented, tenants paying, cash flowing on paper. And I couldn't cover a $3,000 furnace replacement without scrambling.
That's what happens when you treat cash flow as income instead of building reserves first. It almost killed my business. Here's the reserve strategy we use now across every asset we manage, and why it's non-negotiable.
The Three Reserve Buckets
Most investors think about reserves as one number. "I keep six months of expenses in the bank." That's better than nothing, but it isn't precise enough.
We break reserves into three distinct buckets, each with a different purpose and a different funding target.
Operating Reserves
This is your emergency fund for the business. It covers unexpected operating expenses, short-term cash flow gaps, and the stuff that doesn't fit neatly into your annual budget.
Our target: $300 per unit.
For a 20-unit building, that's $6,000 sitting in an operating reserve account. Across our full portfolio, that reserve standard adds up quickly.
This money covers things like:
Emergency plumbing repairs that exceed your maintenance budget
Legal fees for an unexpected eviction
A month where collections dip below 95%
Insurance deductibles after a claim
Operating reserves should be liquid. Checking account or money market. No CDs, no investments. You need this money accessible within 24 hours.
Capital Reserves
This is the big one that most investors ignore until a roof caves in.
Capital reserves fund major replacements and improvements. Roof, HVAC, parking lot, siding, windows. The items that cost $10,000 to $100,000+ and aren't a matter of "if" but "when."
Our target: $500 per unit per year, funded monthly.
That means for a 20-unit building, we're setting aside roughly $833 per month into a capital reserve account. That money doesn't get touched for operations. It sits until a capital project is needed.
Here's why this number matters. A roof on a 20-unit building in Omaha costs $40,000 to $80,000 depending on size and materials. An HVAC system runs $5,000 to $8,000 per unit for replacement. If you aren't funding capital reserves, you're deferring maintenance. And deferred maintenance doesn't disappear. It compounds. A $5,000 problem today becomes a $15,000 problem in three years.
We track every major system in every building. Age of roof, age of HVAC, age of water heater, condition of parking lot. That data feeds a capital expenditure projection that tells us what's coming and when. No surprises.
Vacancy Reserves
Vacancy isn't an emergency. It's a mathematical certainty. Units go vacant. The question is whether you have planned for it.
Our target: one month's rent per unit.
For a building averaging $1,000 per unit per month across 20 units, that's $20,000 in vacancy reserves. This covers the rent loss plus turnover costs (paint, carpet, cleaning, advertising) for the units that will inevitably turn over each year.
In our market, we budget for 7-8% vacancy on stabilized assets. That means in a 20-unit building, we expect roughly 1.5 units vacant at any given time. The vacancy reserve covers the gap between expectation and reality. When three units go vacant in the same month instead of one, you don't panic. You have the cash.
The Funding Sequence
Here's where most investors get this wrong. They take the cash flow from a property and immediately distribute it as income. Whatever is left after the mortgage, taxes, insurance, and operating expenses goes into their pocket.
We fund reserves first. Always.
The sequence looks like this:
1. Gross rental income comes in 2. Operating expenses get paid (mortgage, insurance, taxes, utilities, management fee, maintenance) 3. Reserve contributions get funded (operating, capital, vacancy) 4. Whatever is left is distributable cash flow
If funding the reserves leaves nothing for distributions, that's important information. It means the property isn't actually cash flowing. It means you have been distributing money that should have been building a safety net.
I know investors who show $200 per unit per month in cash flow on their spreadsheets but have zero reserves. That isn't cash flow. That's a time bomb.
What Happens When You Run Out
I don't have to imagine this. I have lived it.
When you have no reserves and a furnace dies in January in Omaha, you have three options. None of them are good.
Option 1: Personal funds. You pull money from your personal account to cover the property expense. This is the most common response and the most dangerous pattern. Once you start funding properties from personal cash, the line between business and personal finances disappears. You will never get an accurate picture of property performance again.
Option 2: Credit. You put the repair on a credit card or take out a personal loan. Now your $3,000 furnace costs you $3,600 after interest. And if you're already tight on cash, you're stacking debt on top of a cash flow problem.
Option 3: Defer. You don't fix it. You put a space heater in the unit and hope the tenant doesn't complain. They will. Or they will leave. Or they will call the city. And now your $3,000 furnace replacement comes with a $1,500 vacancy cost, a code violation, and a reputation problem.
None of these options exist when you have funded reserves. The furnace dies, you write a check from the capital reserve account, and the property keeps performing.
How We Report Reserves to Investors
Transparency on reserves is one of the things that separates professional asset management from amateur landlording.
Every quarterly report we send to investors includes:
Current reserve balances for each bucket
Contributions made during the quarter
Withdrawals made and what they funded
Capital expenditure projections for the next 12-24 months
Reserve adequacy assessment, meaning are we funded at target levels or below
When reserves dip below target, we flag it. We explain why and present a plan to get back to target within a specific timeline. This isn't optional transparency. This is fiduciary responsibility.
Investors who see well-funded reserves sleep better. And investors who sleep better invest again.
The Number That Keeps You Alive
Add it up. For a 20-unit building at $1,000 average rent:
Operating reserves: $6,000 ($300/unit)
Capital reserves: $10,000 ($500/unit/year, funded over time)
Vacancy reserves: $20,000 (one month rent per unit)
That's $36,000 in total reserves for a 20-unit building. Call it $1,800 per unit as your fully funded target.
Is that a lot of cash to have sitting in accounts not earning returns? Yes. Is it less than the cost of one catastrophic failure without reserves? By a factor of ten.
I have watched investors lose entire buildings because they couldn't cover a $15,000 insurance deductible after a fire. The building was insured. The deductible wasn't funded. They couldn't make the repair, the tenants left, the mortgage went unpaid, and the bank took it back.
$15,000 in reserves would have saved a $500,000 asset.
That's why reserves aren't optional. They're the strategy that keeps you alive long enough to build real wealth. The next thing that goes wrong in your portfolio will cost money. The only question is whether you have it or whether you're scrambling. Build the reserves before you need them, because by the time you need them, it's too late to start.
If you own rental properties and you're not sure they're hitting their ceiling, let's talk. Reach out at Tanner@TopTierInvestmentFirm.com.
Tanner Sherman is the Principal and Managing Broker of Top Tier Investment Firm in Omaha, Nebraska. He co-hosts the Freedom Fighter Podcast with Ryan of Avara Investments.
Related Reading
Deferred Maintenance Is Deferred Expense, Not Deferred Savings
The Insurance Claim That Almost Bankrupted a 20-Unit Building
The Owner Report You Should Be Getting Every Month
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